For some, it’s not Christmas until they have seen the Coca Cola advert or the latest offering from John Lewis.

This year one of the stand-out adverts has been from a small store in Wales - Haford Hardware. Their #BeAKidThisChristmas is perfect in my eyes. It’s engaging, it has a simple message and more importantly it was reportedly created on a very small budget. Since it’s launch at the beginning of December, it has gained huge numbers of viewers and was voted as the best Christmas advert of 2019. 

The success of this advert just goes to show that you don’t have to have big budgets to create an effective marketing campaign.