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The Thing about Topical Marketing

helen • December 16, 2022

Nice one Ikea

Brilliant timing from Ikea UK when they created this well-timed image to promote one of their product range staples - the wooden hand.


Shaped to be reminiscent of the Addams Family's The Thing, it rests on the shoulder of a little girl who appears to look like Wednesday, to coincide with the Netflix Comedy series of the same name.


A simple idea that was well timed.


#goodmarketing

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